Pre-Production: Story, Strategy & AI Workflows

Dates: 4/22; 4/23; 4/29; 4;30

Learn how to shape ideas with intention by defining audience, message, and story structure before production begins. Using accessible AI tools as creative support, participants develop repeatable workflows and prompts that help them brainstorm, refine, and organize ideas for any type of content—social media, branded campaigns, promotional, or educational media.

Why it matters:
Clear stories save time. When you know what you’re making and why, production and editing become faster, more focused, and more creative.

Learning Outcomes:

• Develop a repeatable storytelling workflow applicable to multiple content formats

• Create reusable, AI-supported prompts for ideation, refinement, and story structure

• Produce a clear story blueprint that can guide future creative projects

Equipment: Laptop required. AI tools will be introduced using accessible/free platforms.